Visitors spent $2.9 billion in the Finger Lakes region in 2015, which accounted for 18 percent of traveler spending in upstate New York and 5 percent in the state, according to “The Economic Impact of Tourism in New York” report recently released by I Love NY.

Tourism Economics conducted its annual study, which found that tourism in the Finger Lakes generated 59,000 jobs, a 6.4 percent employment markup; $868 million in direct labor income; $213 million in local taxes; and $376 million in state and local taxes in 2015.

“Were it not for the tourism-generated state and local taxes, the average household in the region would have to pay an additional $472 to maintain the same level of government revenue,” according to the report.

The Finger Lakes Regional Tourism Council coordinated advertising marketing strategies for the 14 counties and local businesses in the region. Its media efforts and public relations program resulted in over 1.3 media impressions in 2015.